The 2009 EICMA in Milan, Italy, the world’s leading trade fair for motorcycles and scooters, provides a great opportunity for SYM to launch the regeneration of their company with a new and challenging commitment – the central theme of the booth for 2009 is “I LOVE SYM” and this brand promise will be an unshakeable belief for SYM in Europe and the world.

At the centre of SYM philosophy and the new dimension for the subsidiary here in Italy is our emphasis upon the consumer and their current and future life needs. The booth incorporates the glamour, emotion and excitement of Italian and European life styles through its variable live exhibition programs.

Our booth carries the brilliant blue and white SYM brand logo, whose colors firmly establish an atmosphere of warmth and comfort throughout the booth and reflects SYM’ s commitment to meeting present and future life needs and life styles.

After our half a century of experience and technical development, grounded in professional expertise, SYM has identified its corporate mission – the vision is clear, the strategy is focused and both internal and external partners are confident that “Engine of Life” is a genuine lifetime promise.

This year we are presenting a range of new and innovative models as following:

• MAXSYM 400/600
• JET4 50/125
• CEVALO 125
• QUADRAIDER 600 LE
• EVIE (e-scooter)

Exhibition Information:
Milan EICMA 2009
Booth location: Hall 10, G57
Press conference:11:00 AM, 11th November 2009
Exhibition time: 10^th to 15^th November 2009

• Press and Trade Visitors
  • 10 November from 10 am to 6.30 pm
  • 11 November from 10 am to 6.30 pm
• Public Opening
  • 12 November from 10 am to 6.30 pm
  • 13 November from 10 am to 10 pm
  • 14 November from 10 am to 6.30 pm
  • 15 November from 10 am to 6.30 pm